18th Aug2017

5 Reasons to use flyers to promote special events

by Orbit

Are you planning to organize a music concert, a store opening or a special event? Well, you need to do something to make people aware of it. There are many ways to do this that includes billboards, TV, radio, and newspapers. These mediums may, however, burn a hole in your pocket, which is why they can be challenging for most small businesses. Flyer insertion can be a great option in this aspect to remind people about the event while making your pocket smile.


Here are 5 reasons why using flyers can be a great idea for the promotion of specialized events:

You can be creative

A flyer can be a creative option for the promotion of special events. You can go for highlighting the primary message in the flyer. Most of the flyers happen to be A4 or A5 in size, and the two sides confer additional space for getting the message across. It is a great way to create early awareness.


You can offer incentives

A flyer offers abundant space for the inclusion of incentives like vouchers and coupon codes. This is certainly a great option for trying and drumming the interest in the event. You can make use of the flyer as incentive mechanism by offering a discount to first 20 people making use of specific coupon code.


It is tangible

Another advantage of using flyer in the promotion of event is the tangible nature. The fact that customers will hold the flyer physically indicated that you are half way to get the messages across. Flyer Insertion are a great way to ensure that your message is easier to see.


It is a great way to reach potential audience

Flyer insertion offer a great platform for the promotion of special events. It is also an effective way of reaching the potential audience through pin – code bifurcation.



Flyer insertion are considered to be a great way to measure the success of your marketing campaign. You can make use of flyer in order to establish or measure the success of your event. Adding QR codes, custom URL and flyer number enable you monitoring how successful the campaign has been.

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